AFC Leopards, the Kenyan football team, has agreed a partnership with broadcaster Zuku to create their own television channel.
Ingwe TV will cover the Leopards’ Kenyan Premier League matches, providing news, interviews and analysis featuring club legends. Zuku has committed to investing around R2.5m, of which the Leopards will receive R850,000.
Hanelie Baker, head of programming at Zuku, commented: ‘This TV channel show will allow football lovers as well as AFC Leopards fan base to closely follow their favourite players through the team’s matches, pre match analysis, features and news reports.’
Walter Onyino, vice chairman of the Leopards, added: ‘The unveiling of Ingwe TV comes at a time when Kenyan soccer is projected to be a leading income generator for many talented youth in the country with international football clubs eyeing talented players in Kenya. We are excited and humbled at the opportunity that Zuku is providing us, this will be an exciting forum for the club and a great avenue for the viewers to follow up on the on-goings of the club.’
Source: Sport Industry South Africa
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